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A Sucessful Way Into The Chinese Market
Many leading American and Worldwide companies advertisie China's International Businss Daily.
International Business Daily, published in China, is the official publication of the Ministry of Foreign Trade and Economic Cooperation (MOFTEC) of the People's Republic of China. International Business Daily publishes laws, regulations, and trade information, and provides guidance for all business activites in China.
- With a circulation of over 400,000 copies and 4 million daily readers, International Business Daily can make your company's name well known in China.
- As the leading comprehensive business newspaper in China, International Business Daily is your bridge to doing business in China.
- With the current reforms and the rapid growth of the economy, China's annual import/export volume will be over $400 billion (US) by the year 2000. International Business Daily provides you with up-to-date news and many new business marketing opportunities.
With one of the largest circulations in China, Interntional Business Daily is the official comprehensive daily business newspaper that covers trade and economic relations with the world.
Editorial Strategy: International Business Daily, authorized by MOFTEC, publishes the regulations, laws and protocols regarding foreign trade and economic relations. It is the guide for business activities of foreign enterprises and institutions in China. International Business Daily covers the latest information on the import and export markets, business investment and economic trends both in China and in the global market.
Circulation: Daily circulation 400,000+ copies. (According to readership statistics the number of readers is over 4 million; on average, there are ten readers for each copy printed.)
Areas of News Coverage: All of the cities, provinces and automomous regions of China; and over 140 countries and regions throughout the world.
Readership: China: The decision-makers and business leaders of the corporations that are specialists in foreign economics and the import/export business. The entrepreneurs and businssmen of the prime industrial, agricultural and commercial sectors. Professors and university students engaged in foreign economic research. The foreign commercial and economic offices and the representative offices of foreign companies in China.
Foreign Countries: Importers, exporters, manufacturers, mid-large-sized industrial and commercial enterprises, foreign economic and trade organizations, non-governmental trade entities, businessmen and leaders of financial groups, as well as foreign economic and trade experts, scholars and research personnel, economic and commercial offices, trade centers of P.R. China and Chinese embassies in foreign countries.
Additional Distribution: Free distribution at all public and private exhibitions, trade shows and seminars throughout the country.
| Readership Profile |
| General managers/presidents |
18% |
| Executive Staff |
23% |
| Salesmen |
38% |
| Research Personnel |
1.6% |
| Colleges and Institutions |
1.4% |
| Government Officials |
10% |
| Citizens |
8% |
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Wanxiang America Corporation / Contact Info:
Pin Ni, President
Gary E. Wetzel, COO/CFO
Michael J. Schaal, General Manager
88 Airport Road
Elgin, IL 60123
Phone: 847-622-8838
Fax: 847-931-4838
pni@wanxiang.com (Pin Ni)
gwetzel@wanxiang.com (Gary E. Wetzel)
mschaal@wanxiang.com (Michael J. Schaal)
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